If you see the value in making money and fostering a productive work environment, then you’ll see the value in business communication – even the smallest business can experience serious challenges if it doesn’t have a clear line of communication between the owner, customers, any employees and other stakeholders.
As the owner of a small business, it’s extremely important to establish a business communication strategy for a number of reasons. For one, a failure to communicate effectively and professionally with customers could cause a company to lose that business over the short- or long-term. Also, poor communication is a major cause of unrest with employees in their work.
A solid business communication strategy has a number of key attributes. According to the book “Effective Business Communications,” effective communication needs to be complete, concise, concrete, considerate, clear, courteous and correct.
If you would like to review your current strategy or establish a stronger communication strategy, contact the Rise Team today.
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